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Matte is Finally on its Way

Over the years, we have been asked many times by stylists for a matte finish styling formula. Creating a matte product that met our high standards was no easy task. It had to perform like no other product that had came before. Well, our master formulators went way beyond our highest expectations and created an incredible styling formula unlike any other; and we have named it MATTE PLAY. This new formula is easy and light to apply, but adds instant controllable texture and medium hold with no gluey stickiness or stiffness, all with a natural matte finish that doesn't scream "product" on your finished style. At first touch, the product feels a bit unusual, but the styling results are incredible. Perfect for both men...

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Lady Pomp To Arrive Early 2017

When we first introduced Groove Grease pomade with our "Grease Guy" and a silver wrench on the package, we never imagined how well this product's formula would catch on with women; it became their favorite styling product in every salon that featured it. Because of the versatility of our unique formula, they discovered ways of using the product on short, medium and long hair that we never imagined. Well, we went back to the lab and reworked the formula further to come up with a  crystal-clear styling pomade that retains all of the versatile medium hold style-ability of Groove Grease along with additional natural conditioning ingredients (to stand up to hot tools) and a pleasant hint of apple blossom, created especially for...

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Grip & Groove Grease To Get a Facelift in 2017

Our incredible Grip Grease and Groove Grease pomades have sported their distinctive brand look from day one, featuring our one-of-a-kind "Grease Guy" on the labels. Now, four years since their introduction, we are due to freshen up the look of our flagship products. The silver wrench will be going away, but the silver "bling" will still be there, now featured in our Fibertech logotype and each product's personal slogan. We may be making changes to our labels, but you can trust that the product inside will still be the same incredible, original formulas we have come to be known for. So, keep an eye out for our fresh facelift in 2017!

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